Loves a Challenge.
Creative and strategy is executed in phases. Always kickoff any project with a discovery phase to best understand the brand, objectives, needs, expectations, competitors and other relevant variables. This helps build a creative roadmap that can drive a conceptual thread for presentation and collaboration. With a direction selected, the design is finalized – final deliverables are executed that can extending across multiple platforms and mediums. Not all projects utilize the same components, but using this process, we are able to adjust scope as appropriate.