Loves a Challenge.
Our process is executed in phases. We kickoff with a discovery to better understand the brand, project goals, audience needs and motivations, the competitive landscape and other contributing factors. This leads to the development of a creative strategy that drives our conceptual design. We generally like to present several design directions in context for consideration. With client agreement on a selected direction, the design is finalized through design development – creating the final deliverables and extending them across multiple platforms (digital, print, signage, events, etc.). The process can differ slightly by project and scope of work, but you get the idea.